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The latest industry news, interviews, resources, and more.
Jim Fisher explaining why annuity cases die in the 48-hour follow-up window

Annuity Related

  • Why Annuity Cases Die
Most annuity cases don't die in the appointment. They die in the 48-hour follow-up window. Here's the AI tool fixing
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Jim Fisher
Jim Fisher decoding what the M in IMO actually stands for

Business Growth

  • What Your IMO Won’t Tell You
The M in IMO was never built to market for you. Here's what it actually stands for, the commission math
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Jim Fisher
Why hot leads don't close: the five stages of awareness for annuity advisors

Annuity Related

  • Lead Awareness
The lead you think is hottest is actually the hardest to close. Here's the five-stage awareness framework that changes how
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Jim Fisher
Jim Fisher explaining why branding alone doesn't fill an advisor's calendar

Business Growth

  • Authority Without Distribution
You built the brand. You look like the expert. So why is your calendar still a graveyard? The answer is
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Jim Fisher
Medicare to Annuity: how Medicare agents layer annuity income on top of their existing book

Practice Building

  • Medicare to Annuity
You've built trust with retirees for years. Here's how Medicare agents layer annuity income on top of what they already
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Jim Fisher
The Referral Ceiling: what nobody tells advisors about warm market

Practice Building

  • Referral Ceiling
A 75% close rate sounds elite. Ashley had it and was stuck at $1.5M. Here's why referrals stop scaling and
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Jim Fisher